Sales of CBN-infused edibles continued to climb in 2021, growing by 1157% from the previous year. According to Headset analytics, retailers grossed over $12M in CBN-related product sales, accounting for roughly 6% of the entire edibles market. Wyld continues to to dominate CBN segment sales, with nearly $7M more in sales than its closest competitor, Cheeba Chews.
We expect to see sales of the CBN segment continue grow throughout 2022 as more cannabis companies add CBN into their product mix.
Download the comprehensive CBN-Infused Edibles Market Report (2021)
To provide a current snapshot of the CBN-infused edibles market, we used available data from Headset* to track CBN sales over the last year across six mature recreational cannabis markets; California, Colorado, Oregon, Washington, Michigan and Nevada. In total, we analyzed 120 CBN infused edible products from 50 leading brands such as Wyld, Kiva, Grön, and Incredibles, comparing the performance of CBN infused products versus each state’s total edible products market